Mobile CRM

Did you know that mobile phones permeate modern society and have evolved from remote voice devices into multi-function communication devices that transcend all socio-economic groups?  And that the use of mobile phone messaging services, particularly SMS messaging, enjoys a compound growth of more than 20% annually and more individuals use SMS than use email or the web?

Imagine if you could harness this vital communications channel to build your sales revenue, profitability and perhaps even create a new competitive advantage for your organisation.

While many organisations understand the importance of a contact centre, web or email channel, most have failed to offer or understand the benefits that mobile phone messaging channels, SMS, MMS and mobile Web offer to a CRM strategy.  The mobile phone is the only device that lives in pockets and purses and redefines customer accessibility concepts.

Altaine provides organisations with the opportunity to leverage mobile phone messaging technologies to improve enhance products, generate new business and improve customer service while also offering the opportunity to significantly reduce the cost of provisioning and managing customer information.

SMS requests generated from broadcast and print advertising programs regularly exceed phone or email requests.  Adding an SMS channel will generate new sale leads.

Altaine also leverages the growing use of the new image rich messaging services, such as MMS, to provide a new way to deliver statements, invoices and promotional material direct to consumers pockets.   The implications of this component are vast and include the ability to streamline fulfillment cycles and slash the cost of printing customer documents. Unlike email, MMS documents are delivered directly to consumers' pockets or purses

Any organization that provisions information or service to consumers via an existing contact centre, via post or prints large numbers of consumer invoices or brochures has the potential to gain benefits from Altaine’s products

Altaine offers a range of products that will enhance existing CRM strategies or implementations.

CRM products include:

Reachout

mTOOTH

Direct Response

Visage

Mobile Web